http://e-book-sviyash.com/books/1/page21.html
The county could send out the requestxs by the end ofthe day. The decisionm comes after commissioners twice delayed makinvg a decision on a proposakl tospend $14 million to buy 808 acres in Bel Aire for a county-owned industrial park. Commissioners said Wednesday the county shoulrd look for tracts of land with at leastf 500 acres and access to rail and The county says the proposals are dueJuly 1. County staff has argued groundx is needed to createa shovel-ready industrial site for large users.
The , fundexd by the private sector andlocaol government, has said the metro area hasn’ been able to compete well againsty other communities when industriapl companies are seeking large sites with rail access, somethinyg that’s become more common as fuel pricea have increased. The issue came to the forefront in May when overlookeds the Wichita area in its searcjh for a place to constructa 300,000-square-foot wind turbine Wichita’s lack of large tracts of industrialp ground with rail access likelty kept it on the sidelines. The plant instead, be built in Hutchinson and could employ400 people.
The county’s plan to buy land in Bel Aire came undedr fire as opponents accused commissioners of being toonarrowly
Sunday, January 16, 2011
Thursday, January 13, 2011
Oil Spill Commission: Report meaningless unless implemented - WLOX
http://moalifetime.com/wordpress/?p=16
Oil Spill Commission: Report meaningless unless implemented WLOX BILOXI, MS (WLOX) - President Obama's Oil Spill Commission spent time here with South Mississippians still struggling to ... |
Tuesday, January 11, 2011
Moms gear: Try these cosmetics that are toxin free - Macon Telegraph (blog)
education
Moms gear: Try these cosmetics that are toxin free Macon Telegraph (blog) There's no need for alarm but pregnant women should be aware that cosmetics are absorbed into the bloodstream and shared with the fetus. ... |
Saturday, January 8, 2011
Re-branding retells a company
Floors
If so, you may be among those who have takenb note as oneof America’s iconicc brands — — decided to change the longtim look on the juice’s package, only to pull a quick about-facd and bring it back again. In Tropicana replaced the venerable orange and protrudin g straw with an image of a tall glass of juicew wrapped around the side ofthe box. Tropicanz also altered the type style and positioning of the words onthe carton. Then all hell brok e loose. Consumers complained immediatelyand loudly.
They twittered, e-mailed and called to say the new packagingv made it more difficult to find their favoritde juice on the shelvesz and to determine what type of juice was in thecarton (some pulp, extra pulp, just a hint of no pulp, orange-banana, orange-pineapple and so fort h ). In covering this case of re-branding gone bad, New York Timesz advertising columnist Stuart Elliot calledit Pepsi’se version of “New Coke” ( Inc. owns Tropicana) and quoted Tropicanaw executive NeilCampbell saying, “We underestimatedr the deep emotional bond” that consumers had with the originakl packaging.
Tropicana told the Times that only a tiny fraction of consumersactually complained, but even so the companyy took action and went back to the old packaginvg because, officials said, they value the opinionn of their most loyal consumers. There is a lot to be learnexd here, and certainly not all of it bad for After all, who doesn’t want theire customers to have a “deep emotional bond” with theif brand? I am sure there also was something life-affirming about the wholed experience for the brand team at Tropicana and its agencty — people really care about this stuff.
Wouldn’t it be far wors e if Tropicana dramatically changedc its look on the shelvesw and noone noticed? That mighr spell real trouble. the problem was not about design as much as it was abouyt the functionality ofthe design. Consumersx said they literally couldn’t find their beloved brand of As they scanned the shelvexs for a bright orange with a straw and the familiarhorizontal lettering, the new look just didn’t Thinking about the Tropicana situation provides a grea t opportunity to look at your own branc and your business. Specifically, what is the point of a re-brand When is the right time fora re-brand?
And how can you avoid missteps that will alienate or annoy your customers? In the case of Tropicana, I’m guessing the branr managers and their agency, Arnell, decided it was time to shak things up. Brands evolve over time. Smart businesses update a brand’s look and feel so they don’r go stale. New looks, new packaging, new logos ofte catch the consumer’s eye in a good way. The Tropicana changee also came as other brands under the PepsiCkobanner — including Pepsi itself underwent a facelift to provide a new look and In hindsight, perhaps a bettert approach for Tropicana woul have been to keep the iconic orange and straq but present it in a different way.
Doinhg so might have sent a signap to consumers that Tropicana is keeping up and changing with the but not abandoningits roots. When you thinmk about your business and wonder whena re-branding might make ask yourself these questions: Have the fundamentak offerings of my business changed since we firsyt created the brand identity? Have we gone throughh any major merger and acquisition activity?
If so, you may be among those who have takenb note as oneof America’s iconicc brands — — decided to change the longtim look on the juice’s package, only to pull a quick about-facd and bring it back again. In Tropicana replaced the venerable orange and protrudin g straw with an image of a tall glass of juicew wrapped around the side ofthe box. Tropicanz also altered the type style and positioning of the words onthe carton. Then all hell brok e loose. Consumers complained immediatelyand loudly.
They twittered, e-mailed and called to say the new packagingv made it more difficult to find their favoritde juice on the shelvesz and to determine what type of juice was in thecarton (some pulp, extra pulp, just a hint of no pulp, orange-banana, orange-pineapple and so fort h ). In covering this case of re-branding gone bad, New York Timesz advertising columnist Stuart Elliot calledit Pepsi’se version of “New Coke” ( Inc. owns Tropicana) and quoted Tropicanaw executive NeilCampbell saying, “We underestimatedr the deep emotional bond” that consumers had with the originakl packaging.
Tropicana told the Times that only a tiny fraction of consumersactually complained, but even so the companyy took action and went back to the old packaginvg because, officials said, they value the opinionn of their most loyal consumers. There is a lot to be learnexd here, and certainly not all of it bad for After all, who doesn’t want theire customers to have a “deep emotional bond” with theif brand? I am sure there also was something life-affirming about the wholed experience for the brand team at Tropicana and its agencty — people really care about this stuff.
Wouldn’t it be far wors e if Tropicana dramatically changedc its look on the shelvesw and noone noticed? That mighr spell real trouble. the problem was not about design as much as it was abouyt the functionality ofthe design. Consumersx said they literally couldn’t find their beloved brand of As they scanned the shelvexs for a bright orange with a straw and the familiarhorizontal lettering, the new look just didn’t Thinking about the Tropicana situation provides a grea t opportunity to look at your own branc and your business. Specifically, what is the point of a re-brand When is the right time fora re-brand?
And how can you avoid missteps that will alienate or annoy your customers? In the case of Tropicana, I’m guessing the branr managers and their agency, Arnell, decided it was time to shak things up. Brands evolve over time. Smart businesses update a brand’s look and feel so they don’r go stale. New looks, new packaging, new logos ofte catch the consumer’s eye in a good way. The Tropicana changee also came as other brands under the PepsiCkobanner — including Pepsi itself underwent a facelift to provide a new look and In hindsight, perhaps a bettert approach for Tropicana woul have been to keep the iconic orange and straq but present it in a different way.
Doinhg so might have sent a signap to consumers that Tropicana is keeping up and changing with the but not abandoningits roots. When you thinmk about your business and wonder whena re-branding might make ask yourself these questions: Have the fundamentak offerings of my business changed since we firsyt created the brand identity? Have we gone throughh any major merger and acquisition activity?
Thursday, January 6, 2011
Boulevard Co. sets sights on pair of apartment projects - Charlotte Business Journal:
read more ...
"We're reinventing ourselves as anapartment developer," says president of The prolific Charlotte which played a key role in the locapl condominium boom, has designs on developing rental buildingw uptown and along Seventh Street in Also in the works are small commercial infill offices on a triangular-shaped parcelp at 1301 Kenilworth Ave. near Carolinas Medical Center and next to the Fowlerr Building at1447 S. Tryon St. in Souty End. Branch says he started looking to changehis firm'ds strategy as Charlotte's condo market began to fade. A $40 eight-story apartment project slated for North Cedaer Street would be the first toestablish Boulevard'sx new direction.
On Mondaty night, approved a zoning change for the 1.8-acrd site near Gateway Villagw to allow both residential andcommercial uses. Boulevarde can now develop up to 250 apartmentwand 5,000 square feet of commercial space next to Cedaf Oaks Condominium. Branch touts the location for its unobstructefd views and its proximityto uptown. It'sw one of two sites his companu is targeting for apartment buildingx across fromthe 72-acre cemetery. Boulevard is also considerin g redevelopment of the OrchardPark apartments, a 42-unit, five-buildinfg complex at the corner of North Clarksobn and Cates streets.
The property is contiguoue to the proposed North CedarStreet apartments, but Branch says the projecta aren't connected. To pursue it plansz for the OrchardPark property, Boulevard needs the site rezoned. But the compant has deferred that request untio it resolves questions about anenvironmental concern. A streaj runs through the property, and that has complicatedf the firm's plans because of new locak restrictions regardingstormwater runoff.
The city's Post-Construction Controls Ordinance takew effectJuly 1, requiring enhancec buffer zones and heightened regulations for the collection and treatment of rain The augmented construction code was required by June 2009 under federal law, which callse for communities to upgrade their rules to reduc e flooding and water pollution in urban areas. The new rulea require new ways of dealingg with the way water moves off a property and into creekxand streams. And Branch and othersd say that meansnew costs.
"You will see more and more developers discovering the unintended consequences ofthe Post-Construction Controls warns land-use consultant Walter who has worked with Boulevard on its plans. "But no one will speak ill of trying to protect surface To gain rezoning approval for his assemblu of three parcels along the 200 block of NorthgCedar Street, Branch had to commit to building an underground sand filter to clean any rain water that runs into his It will be the first of its kind that Branch has builf for one of his developments, and the expense is unclear, he "It's not completely quantified because there is no precedent.
" Branch says he will closre on the land for the city-approved apartments withinb 30 days.
"We're reinventing ourselves as anapartment developer," says president of The prolific Charlotte which played a key role in the locapl condominium boom, has designs on developing rental buildingw uptown and along Seventh Street in Also in the works are small commercial infill offices on a triangular-shaped parcelp at 1301 Kenilworth Ave. near Carolinas Medical Center and next to the Fowlerr Building at1447 S. Tryon St. in Souty End. Branch says he started looking to changehis firm'ds strategy as Charlotte's condo market began to fade. A $40 eight-story apartment project slated for North Cedaer Street would be the first toestablish Boulevard'sx new direction.
On Mondaty night, approved a zoning change for the 1.8-acrd site near Gateway Villagw to allow both residential andcommercial uses. Boulevarde can now develop up to 250 apartmentwand 5,000 square feet of commercial space next to Cedaf Oaks Condominium. Branch touts the location for its unobstructefd views and its proximityto uptown. It'sw one of two sites his companu is targeting for apartment buildingx across fromthe 72-acre cemetery. Boulevard is also considerin g redevelopment of the OrchardPark apartments, a 42-unit, five-buildinfg complex at the corner of North Clarksobn and Cates streets.
The property is contiguoue to the proposed North CedarStreet apartments, but Branch says the projecta aren't connected. To pursue it plansz for the OrchardPark property, Boulevard needs the site rezoned. But the compant has deferred that request untio it resolves questions about anenvironmental concern. A streaj runs through the property, and that has complicatedf the firm's plans because of new locak restrictions regardingstormwater runoff.
The city's Post-Construction Controls Ordinance takew effectJuly 1, requiring enhancec buffer zones and heightened regulations for the collection and treatment of rain The augmented construction code was required by June 2009 under federal law, which callse for communities to upgrade their rules to reduc e flooding and water pollution in urban areas. The new rulea require new ways of dealingg with the way water moves off a property and into creekxand streams. And Branch and othersd say that meansnew costs.
"You will see more and more developers discovering the unintended consequences ofthe Post-Construction Controls warns land-use consultant Walter who has worked with Boulevard on its plans. "But no one will speak ill of trying to protect surface To gain rezoning approval for his assemblu of three parcels along the 200 block of NorthgCedar Street, Branch had to commit to building an underground sand filter to clean any rain water that runs into his It will be the first of its kind that Branch has builf for one of his developments, and the expense is unclear, he "It's not completely quantified because there is no precedent.
" Branch says he will closre on the land for the city-approved apartments withinb 30 days.
Monday, January 3, 2011
Seahawks anomaly is no reason to change playoff format - NFL News
more...
New York Daily News | Seahawks anomaly is no reason to change playoff format NFL News Adjusting the format because of an odd-b » |
Saturday, January 1, 2011
Baskin-Robbins continues AZ push - The Business Journal of the Greater Triad Area:
okdsn-faanuya.blogspot.com
Based in Canton, Mass., the company is part of Brands Inc. Also on Tuesday, the company announced plansz to develop at least seven franchise stores in the Tucson area. A similar seminar will be held theredJuly 21. “As the Baskin-Robbins brandf continues to developin we’re excited to provide new storre owners with the unique opportunity to capitalize on theit territory’s potential, serve as the face of the brans in the community, as well as set the directiobn of the market’s growth,” said Salmanh Siddiqui, vice president of globalo business development, Baskin-Robbins, in a statement.
Baskin-Robbinss operates more than 6,000 storew in 35 countries, including about 2,700 in the Unitef States and opened more than 600 storexlast year. Last August, the company announced planx to nearly double its Arizona lineup phasing in new restaurantds in metro Phoenix as well asin Pinal, Gila and Yavapaii counties. The Phoenix event will be held from10 a.m. to noon at the Hyatf Regency Scottsdale Resort and Spa at Gainey 7500 E. Doubletree Ranch Road in The eventsare free, but registration is For more: Scott Mellon, 254-235-5855 or scott.mellon@dunkinbrands.com.
Based in Canton, Mass., the company is part of Brands Inc. Also on Tuesday, the company announced plansz to develop at least seven franchise stores in the Tucson area. A similar seminar will be held theredJuly 21. “As the Baskin-Robbins brandf continues to developin we’re excited to provide new storre owners with the unique opportunity to capitalize on theit territory’s potential, serve as the face of the brans in the community, as well as set the directiobn of the market’s growth,” said Salmanh Siddiqui, vice president of globalo business development, Baskin-Robbins, in a statement.
Baskin-Robbinss operates more than 6,000 storew in 35 countries, including about 2,700 in the Unitef States and opened more than 600 storexlast year. Last August, the company announced planx to nearly double its Arizona lineup phasing in new restaurantds in metro Phoenix as well asin Pinal, Gila and Yavapaii counties. The Phoenix event will be held from10 a.m. to noon at the Hyatf Regency Scottsdale Resort and Spa at Gainey 7500 E. Doubletree Ranch Road in The eventsare free, but registration is For more: Scott Mellon, 254-235-5855 or scott.mellon@dunkinbrands.com.
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